Top 5 Famous YouTubers in the World in 2023

Video content is on fire now. According to HubSpot, people consume approximately 17 hours of different kinds of video content weekly. That’s huge! 

Everybody loves watching YouTube videos. It’s easy. It’s funny. It’s more engaging than reading articles. In this article, we’ll talk about the top 5 famous YouTubers in 2023. 

Image source: famous people, Depositphotos.

1. MrBeast, aka Jimmy Donaldson

This Youtuber is definitely on a roll now. Many people are calling him the King of YouTube for a good reason. His popularity on YouTube is growing like crazy in 2023!  Now, his channel has more than 178 million YouTube subscribers. Can you imagine this? That’s unbelievable! 

MrBeast is definitely the most famous YouTuber worldwide at the moment. So what’s the secret? His unique angle in producing content that entertains people. It’s like a chewing gum for the eyes. You start watching it, and you can’t help stopping. His branded content strategy revolves around creating viral videos that involve expensive stunts and different challenges. 

People love this type of content. That’s because it’s unusual. And in case of challenges, it’s very exciting. These challenges give his subscribers an amazing opportunity to win exclusive prizes. And some of these prizes are really hot! For example, in one of his latest challenges, MrBeast rewarded his followers with an island. 

All in all, his content is extravagant. And it’s different. It really stands out on YouTube. 

2. Pewdiepie aka Felix Arvid Ulf Kjellberg

Pewdiepie enjoys the second spot on our list. He has more than 111 million YouTube followers. Felix is famous for his funny comments about different games. This Swedish YouTuber uses polarization and controversy in his content to make it go viral. 

Pewdiepie’s popularity dates back to 2012. At that time, his channel was already considered as one of the most fast-growing in the world. He started with his well-known Letsplay videos that did well. 

Later, he added other types of content and humor to his video strategy. Shorts also made a considerable contribution to his snowballing fame. From 2014 to 2017, his videos were the most viewed on YouTube! That’s not something that everybody can easily achieve on the platform. 

In 2019, Pewdiepie entered into a rivalry for popularity and fame with T-Series, which is a popular Indie music and film production channel. Later, this Swedish YouTuber opted for doing videos for pleasure rather than making a career out of it. It resulted in a decreased frequency of uploading new videos. 

Still, he is one of the most recognized figures in this industry. 

3. Kids Diana Show

Meet the most exciting and popular YouTube channel for kids. With 107 million subscribers, this is an amazing resource for both parents and kids. This channel is run by a Ukrainian family that shoots easy-to-digest funny content for kids.

As you can guess from the name of the channel, Diana is one of the channel’s stars. She does different funny things together with her brother, Roma. 

The channel’s content is full of unboxing, educational, entertaining, and vlogging videos. Roleplays are also a great part of it. The funny fact is that this channel is dubbed in a lot of languages. For example, it’s dubbed in Spanish, Hindi, Indonesian, Japanese, German, Arabic, Russian, and Portuguese. 

The channel achieved such a level of success that it was noticed by the Pocket Watch media company in 2020. They signed a commercial deal regarding branding for other new channels that Pocket Watch launched based on the branding of the Kids Diana Show. 

4. Fernanfloo

Fernanfloo comes next on our list. His channel has 45.6 million YouTube subscribers. This YouTuber is from Salvador. He vlogs about video games mainly. This is the 4th most popular Spanish-speaking channel out there. 

Fernanfloo saturated his channel by uploading video game tutorials and video clips that contained a lot of stunts and special effects. After some time, he changed his content strategy a little bit and started to publish videos that demonstrated the actual process of playing different video games. 

At the moment, his channel has 10.3 billion total views.  

5. Whinderssonnunes, aka Whindersson Nunes Batista

Whinderssonnunes wraps up our list of the top 5 famous YouTubers in 2023. His channel has 44 million YouTube subscribers. Whinderssonnunes wears many hats. He is a comedian, a boxer, a musician, a YouTuber, and an actor at the same time. 

His channel has diversified content. For example, you can find vlogging videos, songs, movie reviews, and parodies there. His most popular video has 69 million views. It is a video about Wi-Fi passwords. 

Nunes also managed to win several well-known awards like the MTV Millennial Awards, Prêmio iBest, Meus Prêmios Nick, etc. 

He released around 15 singles. 

It should be noted that many of his YouTube videos are simply edited. And they don’t contain any luxury scenery or mind-blowing special effects. There are over 380 videos on his channel at the moment, with overall 3 billion views.